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Ticketor Feature

Word-of-Mouth Marketing — Turn Every Buyer into a Promoter

Set a simple commission, hand buyers a personal share link, and reward referrals as store credit. No ad budgets, no risk — growth that pays for itself.

Some events have noticed over 30% increase in their sales after enabling Share & Earn.

Activate Share & Earn See How It Works
Event organizer celebrating increased ticket sales (+30%) after enabling Share & Earn word-of-mouth marketing on Ticketor

The Philosophy: Incentivize Sharing, Multiply Trust

When someone buys, they already believe in your event — and they know friends and family who would love it too. But even your biggest fans don’t always share unless there’s a simple, clear incentive. Share & Earn adds that nudge and turns belief into action.

  • Convert buyers into promoters — give everyone a personal link to share instantly.
  • Pay for performance only — commissions trigger after successful purchases.
  • Build loyalty — store credit brings buyers back for future events and add-ons.

How It Works

  1. Enable Share & Earn: Control Panel → Marketing → Share & Earn
  2. Set commission: % per invoice, or flat per ticket/invoice
  3. Buyers purchase → receive personal referral link + one-tap sharing
  4. Friends buy via link → promoter earns commission as store credit
  5. Promoters return to redeem credit → repeat attendance and revenue

It’s a self-fueling loop: every sale drives the next sale — with zero ad spend.

Two Birds, One Stone

1) More Reach, Higher Trust

Fans share with people who trust them — conversion rates beat cold ads every time.

2) Built-In Loyalty

Store credit motivates buyers to return for future events, upgrades, food, or drinks.

Zero-Risk Growth

You only pay after a sale happens — a guaranteed ROI model.

Frequently Asked Questions

What is Share & Earn word-of-mouth marketing in Ticketor?

It’s a built-in referral system that turns every buyer into a promoter. After purchase, buyers get a personal link to share; when friends buy through it, the buyer earns commission as store credit.

How do I set the commission?

Choose a percentage per invoice or a flat fee per ticket or per invoice. You fully control the incentive and can change it anytime.

How do buyers share their referral link?

The link appears right after checkout with one-tap options for Facebook, WhatsApp, text, email, and more. Buyers can also copy the link to any social platform.

What do promoters earn and how is it paid?

Promoters earn the set commission as store credit in their Ticketor account. They can redeem it on future tickets, upgrades, merchandise, food, or drinks as allowed by the organizer.

Is there any upfront advertising cost or risk for the organizer?

No. You only issue commissions after successful purchases. That means guaranteed ROI and zero wasted ad spend.

How much lift can I expect from word-of-mouth marketing?

Results vary, but some events have noticed over 30% increase in their sales after enabling Share & Earn, thanks to trusted social referrals and repeat purchases driven by store credit.

Why does this approach create loyal, repeat buyers?

Earning store credit gives buyers a reason to return for upcoming events and on-site purchases, reinforcing loyalty and lifetime value.

Can I track promoters and performance easily?

Yes. Ticketor automatically tracks referrals, issues store credit, and reports conversions so you can measure results without extra tools.

Can I combine Share & Earn with other Ticketor marketing tools?

Absolutely. Use newsletters, SMS/MMS, coupons, and analytics alongside referrals to amplify reach and measure ROI end to end.

Media

Word-of-Mouth Marketing (Share & Earn) — Turn every buyer into a promoter and reward them with store credit.
Share & Earn referral link displayed after checkout with one-tap share buttons (Facebook, WhatsApp, Email, Copy Link)
Ticketor account dashboard showing store credit earned from referrals and a button to redeem on future tickets or on-site purchases

Ready to grow with zero ad spend?

Enable Share & Earn and let your fans fuel the next wave of ticket sales.

Activate Share & Earn More Marketing Tools

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